Monday, January 08, 2018

DEATH OF A STAR

Going quietly into the night, NOHO STAR shuttered its doors forever on New Year's Eve, 2017. There was no fanfare, and the lack of public outcry was disappointing.

I learned of the proposed closing from Ted Coons, a colleague of mine at New York University over breakfast early in December. I was saddened that the owner George Schwarz's son had decided to close both neighborhood fixtures, NOHO STAR and TEMPLE BAR after more than 30 years in order to convert the building to rental property. George passed away December 14, 2016.

Adding to my dismay was that I was scheduled to leave Manhattan for Asia before the closing. I never heard if there was an appropriate wake to mourn the loss of the NoHo Star. I saw many celebrities there during my 30 plus years of using this landmark bistro as my true office, with countless meetings with students, meeting with colleagues, meeting with artists in planning sessions, Many a project was launched over breakfast, brunch, and dinner.

NoHo Star opened after I had been with NYU for about 17 years when NoHo Star opened at 330 LaFayette Street. I saw the transformation of the area south of  Houston Street into SoHo in the late 70s. Before that it was an industrial area filled witth factories and industrial sites, warehouses, and various tradesmen.

This was a block from where I lived, and I watched artists tranform the area by invading on the weekend and using factory spaces to perform and exhibit exper innovations in technology that were experimental artwork, much of it using technollogies begun in alliances with scientist and artists in the 60s in New York, It was a time of Happenings. Everything was free and in the moment. I remember wandering around the warehouses and coming upon works such as a darkened room filled with low and high frequencies and fluctuating projections on the wall. As I grew accustomed to the dark, I saw the artist on the floor hooked up to biofeedback.

I remember how quickly artists were replacing factories and warehouses with lofts and studios. Then, quite suddenly, the area was officially dubbed SOHO, and the area hurtled toward gentrification. Now all the artists have fled and what is left are upscale stores and businesses, with Apple occupying the old Post Office Building on Prince Street.

SoHo --- because it was South of Houston Street, but also it borrowed cachet from the area in London which was also Soho and known as an area for the music, theatre, film, the arts and the pornographic industry.

I always had the fantasy that when George Schwarz acquired the building just north of Houston Street, he dubbed his eatery The NoHo Star, and inspired the christening of those few blocks north of Houston as NoHo.

It is sad to witness the death of an era in NYC which was such a mecca that it drew so many artists from the midwest and around the world, including me. Unfortunately Manhattan has been captured by a strict business mentality where the arts have a place only if they are part of the establishment. The artists have left their strongholds of SoHo and Tribecca and headed to Brooklyn, where there appears to be a renaissance in all aspects of the arts. Yes, there is a revival of young artists in te Lower East of Manhattan that is gathering momentum, even though the city politics and institutions are rigged against them.

The closing of THE NOHO STAR is the dissolution of a giant star. In my small universe, NoHo Star was a massive star, perhaps its debris of a supernova will seed new generations from the many projects and ideas hat were created through casual and not-so-casual meetings of creative people discussing, creating, and launching new ideas over coffee, tea, and the tasty fare from morning on into the night.


1 comment:

Rick said...

That was where we met Sofia when you invited us for dinner: A pleasant memory.